Ikea

Ikea Final - Presentation Transcript What is IKEA ? IKEA is a privately-held, international theatre products retail merchant . It sells low-price products, including furniture, bathrooms and kitchen accessories. The customer has to assemble many a(prenominal) of the products. 265 stores in 36 countries (mostly Europe) only 30 stores atomic number 18 blow oer by franchisees outside of the Ingka Holding. Ikea website contains or so 12000 products & in 2012 their were four hundred million visitors to its website Employs 1,04,000 people(2006). Business Idea : To straits a panoptic range of well designed, functional products at low prices. pile: To create a better perfunctory life for the many people. IKEA wants to create product with marginal impact on environment, so products are manufactured in a socially responsible way. Organizational structure is matted with words the likes of sameness and team-work given weight age. doctrine of analogy ground on simplic ity and cost consciousness. History and Facts Founded : 1943 in Älmhult, Småland, Sweden Headquarters : Leiden, The Netherlands Founder : Ingvar Kamprad, founded at the age of 17. Resigned as chief operating officer in 1986. Ownership : Stichting INGKA Foundation . Mix of profit, non-profit organisations. Originally, IKEA change pens, wallets, hand over frames, watches, jewellery. First store outside Sweden was opened in 1963 in Oslo. IKEA contributed 1 euro to UNICEF from each soft toy change during the 2006 spend season, raising a total of €1.75 million. Store Formaat designed nigh a layout which leads customers along natural way . furniture Showrooms preindication wares Warehouse Cashier. Many stores include food market entrust specializing in Swedish food. Bargain Corner. Sales  Stores IKEA STORES 220 IKEA stores in 33 countries/territories: 19 new openings FY07 24 stores in 15 countries/territories run by franchisees outside the IKEA Gro up   Visitors 583 million visitors in twe! lvemonth 06-07 1.1 million visitors every day Average customers are Middle caste professionals, ages 25 44...If you want to get a full essay, evidence it on our website: OrderEssay.net

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